Use Matcha’s Insights to monitor your blog’s performance. See how content influences traffic, leads, and revenue. For additional guidance on terms like Engagement Rate and how Matcha attributes revenue, check out our Insights Definitions.
Watch this video for an overview:
See the overall health of your content engaging readers and driving leads, and influencing revenue.
Reads vs. Visits
Track how visits to your content translate to reads over time.
See where traffic to your content is coming from.
See which articles influenced leads. Matcha attributes a lead to any article read before submitting a tracked form.
See which articles influenced purchase. Matcha attributes revenue to any article read before submitting a tracked form.
Identify content that performs the best over the time frame selected. Sort by reads, leads, and more.
Pinpoint content that pushes customers through specific stages of the funnel.
See how content influences email engagement and which articles drive traffic to your blog.