Matcha features a constantly growing library of licensable content from premium publishers. When thinking about how to find the content that will be right for your business, always start by searching 1-2 keywords, just as you would in Google.
The next step is to narrow those results using filters.
In this article, you’ll learn how to narrow your content selection using the following filters:
Location
This filter will only show you articles related to the locations you choose! Use the Location filter to find articles specific to a certain country, region, state or city.
Topic
The topic filter aligns with subjects and activities relevant to your vertical. Use this filter to search for content on subjects that interest your audiences.
Persona
Our persona filter is based upon the OIA breakdown of consumer types. Use this filter to search for articles that will resonate with specific audiences.
Tag
Use this filter to search for articles you have previously tagged. Learn more about how to tag articles.
Content Type
Content type refers to the style or format of the article.
Publisher
Matcha partners with premium publishers to fill our library with quality content. Use this filter to find articles from your preferred publishers.
